Voxpopme is delighted to bring you 'The Insight Economy 2017'...

The Insight Economy is the latest in-depth look at the hottest topics in the world of market research and consumer insight.

Published in The Times on the 24th of May, this 20-page special report is a must have for any decision maker wanting to better understanding the people that matter to their business.

What's inside?

  • An independent, journalistic take on the current state and future direction of the insight economy
  • A candid look at the polls ahead of the UK General Election
  • An overview of the relationship between digital data and shopper panels
  • A detailed review of digital video's ever-expanding role in understanding consumers, featuring commentary from Voxpopme CEO Dave Carruthers